Elaboración de una parrilla de programación que proporcione identidad a la radio, en cuanto a objetivos, misión y visión empresarial.

This research corresponds to issues related to radio programming and displays the results of the radio studio in the city of Machala, a description of the types of programming, music, news and opinion programs, promotion strategies most commonly used is offered by stations in the city. Faced with th...

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Bibliographic Details
Main Author: Calle Masa, Zully Paola
Format: Examen Complexivo
Published: Machala : Universidad Técnica de Machala 2016
Online Access:http://repositorio.utmachala.edu.ec/handle/48000/3541
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